Social Media Marketing Strategy in Connecticut

Social Media Marketing

There is a reason that 73% of marketers believe that their efforts through social media marketing have been “somewhat effective” or “very effective” for their business (Buffer, 2019). Finding the right platform(s) and developing the right strategy will make your investment pay off or become a lesson.

Let Ricker Duval make your business another success story that you can scale from!

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Outsource to the Experts

Social media, in all its forms, has become an integral part of business marketing. For small companies, the ability to reach out to a targeted consumer audience with a higher likelihood of conversion is an outstanding and affordable opportunity.

However, managing your message on the various media platforms is time-consuming and, for smaller companies, the effort draws time and energy away from other productive activities.

Outsourcing media management is becoming a standard option. Platforms like Facebook, Google, Twitter, Instagram, Amazon, and more can place your business squarely in front of potential conversions with a message that is positive, timely, consistent, and image enhancing.

Know-How is Essential

for Social Media Success

Experience is essential. Ricker Duval Business Solutions has the experience in the trenches of social media to present your brand as it should be, and help you, as business owner, understand how to make social media truly work for you! Discover the best avenues and strategies to maximize your digital presence today with Ricker Duval.
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Consistency & Strategy

for Social Media Success

Consistency in social media is key in order to see real returns for your marketing efforts! It is our pleasure to keep your business seen with the right marketing message, strategy, and consistent posting on the platforms that will work best for your brand.
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Ricker Duval Can Enhance Your Presence
Through Social Media

Creating a presence with creative and sophisticated social media requires strategy and ongoing original content.
After an initial consultation, we can provide you with the structure of a workable marketing plan that will be:

Ricker Duval is collaborative. After an initial conference, we will meld your ideas and vision with our experience and focus on creating a meaningful social media marketing plan.

Low Cost Conversion
Targeted & Analyzed
Measurable Results


While blogging on your website or elsewhere is not necessarily a social media tactic, it can be very effective in positioning you as a thought leader or influencer in your field. Ricker Duval can support your business by supplying regular, intelligent, and well-researched articles that draw readers back to your site to learn more. Over time, your business reputation will grow.

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man hand pointing at a chart driving sales through social media


Instagram is owned by Facebook but is becoming the primary e-commerce advertising revenue generator for the company. As we know, visual representations have a powerful impact, and Instagram’s advertising revenue was up by 177% in the 2nd Quarter of 2018.

Your Instagram advertising will be linked to your Facebook page to bring additional impact to your advertising.


Facebook is one of the leading platforms for e-commerce. Creating a Business Page with enticing and exciting information is a unique opportunity. Facebook advertising allows for focus on a particular demographic group including age, gender, income levels, and even political leaning.

A real benefit to using Facebook as a business media marketing tool is that you can personalize your message and show your company’s human side. Ricker Duval will assist you in crafting your Facebook business identity to attract more potential buyers.

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Email Marketing

A well-devised email campaign is an effective way to target your products to a specific audience. Specials and coupons sent through email can increase traffic and conversions at no cost and let you promote your identity within a specific geographic area or focus your message on a defined set of users.
Ricker Duval are experienced at the use of MailChimp, the leading platform for designing and sending well-crafted email marketing messages.


What To Expect When You Partner With Ricker Duval